In a highly competitive environment, companies are constantly adopting new techniques to optimize their product launches. The Go-To-Market strategy and SEO are key tactics to facilitate the process of setting up new offers and reaching new markets.
In a highly competitive environment, companies are constantly adopting new techniques to optimize their product launches. The Go-To-Market strategy and SEO are key tactics to facilitate the process of setting up new offers and reaching new markets.
As part of its ongoing efforts to improve the web experience for users, Google has launched several Core Updates; one in June 2021 and the other one in July 2021. In parallel, the Page Experience Update was updated in mid-June 2021.
Digital transformation is affecting all industry sectors, including the pharmaceutical one which has been slow to integrate digital technologies. This delay can be explained by the sensitive and highly regulated nature of the business. However, for the past two years, this sector has been undergoing a digital revolution to address the health crisis and make […]
The greatest enemy of a marketer is repetitive, tedious tasks that keep you from focusing on your most important missions. This is where marketing automation comes into play and can make a real difference. An increasing number of companies are using this technique to save valuable working hours, improve their sales performance and strengthen their […]
Technological progress is used to improve internal processes, conquer new markets, and even transform companies’ business models. The industrial sector has integrated digital into its production processes to strengthen its activities and prosper in the context of the health crisis.